Collagen – Why do we need it?

Making up a whopping 80% of your skin, collagen is an essential for skin support, firmness, elasticity and hydration. Thus, the more collagen you have the more healthy, supple and youthful your skin will appear.

Cosmetic products like creams, serums and lotions only work on the top layer of your skin, providing you with the illusion of improved skin while only targeting the most superficial layers.

The visible signs of aging, such as fine lines, wrinkles, decreased elasticity and firmness are all symptoms of what’s happening deep within your skin.

As we age the underlying structures of our skin are affected by the loss of collagen, leading to:

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FineLine

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Wrinkles

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Loss
of Firmness

We lose an alarming 1% of our collagen every year after the age of 25! Meaning that the average person has lost almost half of their skin collagen by the age of 50.

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This results in a weakened collagen matrix, making your skin appear thinner, less elastic, and droopy.

That’s where Posch Water comes in…